Having an SEO website isn’t enough anymore. The COVID years forced wealthy companies to focus on advanced communications. And those same companies never stopped investing. So now you’re competing with other enterprises that have sophisticated comms strategies and provide superior customer experiences (CX).
You’ve been left behind, but Swinburne Communications — Fractional CCO can help you take back your market share with fractional communications leadership. We’ll build a strong foundation that clearly and consistently explains to your client prospects: who you are, why it matters and why you’re better than the competition.
Every business needs advanced-level communications — highly specialized messaging that understands all key audiences (i.e., prospective customers, clients, investors, employees) and speaks to them with thoughtful, strategic precision as the company’s owner or an executive would. But most companies don’t want to commit to hiring a pricey full-time executive.
Swinburne Communications — Fractional CCO addresses all the needs that an in-house executive can, but we do so on a flexible, part-time basis. The result...
Companies get the executive strategic communications support they need without the hefty salary that comes with hiring a full-time executive.
you could save 50% of a full-time CCO salary or more by working with us.
Leads usually aren’t the problem. Most often, the problem is that people don’t know what you do.
They don't understand your company, products or why anyone would pay money for them. And, yes, that even includes your family and friends.
Strategic communications is the fundamental business function that tells your prospects...
Swinburne Communications — Fractional CCO knows those three points are the key to every sale. That’s why we focus on integrating those messaging elements as we identify and solve every disconnect and disruption to the customer experience (CX) — from introduction and demand generation through all stages of the sales pipeline and CRM.
Value propositions, talking points and sales pitches
Branding — corporate & personal
Demand generation & lead generation
Cross-selling & repeat sales
Sales scripts
Customer servicing communications & complaints reduction
Offer crafting & A/B testing
Sales affirmation & surveys
Competitive positioning
Public relations (PR) & image building
Investor relations
Crisis communications & reputation preservation
We identify friction points that hinder sales & income, fix related deficiencies and establish permanent budget-friendly solutions.
We seamlessly integrate advanced needs like investor relations and crisis comms with fundamental functions so all fronts work in concert toward your enterprise goals.
We make sure your company is adequately equipped to provide a top-flight customer experience (CX) that drives sales, minimizes complaints, protects your interests and increases revenues.
Our acumen is rich with experience at some of the most successful companies, including one in the Fortune 5. Count on us for comprehensive, fully integrated strategies that span all media, functions and campaigns.
identify all your communications deficiencies and opportunities, translate them into an efficient staffing model, evaluate your existing resources & new talent, and help you build or adjust your team accordingly. As part of that…
We can even help you find a permanent, full-time CCO if you want, or we can stay on in a fractional capacity, serving your executive needs and managing your in-house staff at a substantial savings on your bottom line.
We can provide general service and manage your staff as needed. Or we can also retool your team or build you a new department.
For these long-term needs, our contracts start at six months and are billed on retainer.
We’re happy to meet with you for one-off conversations, in which we can...
You may be surprised at how much we can cover in just one hour.
We can create a custom plan for...
...or whatever else you may need.
Get on our calendar by clicking the button below, or you can email us at Info@SwinburneComms.com.
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